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IIT Ropar National Workshop on Design and Advertising

IIT Ropar National Workshop on Design and Advertising

IIT Ropar National Workshop on Design and Advertising

About IIT Ropar National Workshop on Design and Advertising

 

INDIAN INSTITUTE OF TECHNOLOGY ROPAR
Department of Humanities and Social Sciences

The Workshop

 

The IIT Ropar National Workshop oil Design and Advertising” is a platform for the exploration of Ad-Making and Design from the vantage point of Humanities, Management, and Psychology. It gives special emphasis to the psychoanalytic, psychological, and marketing dynamics behind ad- making. We shall discuss, through interactive lectures, liovv to develop ideas for advertisements and how to convert these ideas into effective commercials. This will be supplemented by another set of talks on management theories, tools, history, evolution and relevant case studies in advertising. Hie workshop also includes an ad-making competition among the teams participating in the workshop.

 

Only ten teams will be selected for the workshop.
Prize Money for winners of the Ad-Making Contest: Rs. 25,000
First Runner-up: 15,000
Second Runner-up: 10,000

 

Who Can Apply?

 

Teams of three students from any discipline interested in ad-making and design may apply. Those pursuing a Bachelor’s degree should be in the later stages of their programmes. Master’s degree students at any stage of their study may apply.

 

How to Apply?

 

Teams can apply through a single email from a team member to iitroparadvertisingworkshop@gmail.com by clearly stating the following within the body of your email:

 

1. Names of the three members,
2. College/institute,
3. Phone number,
4. Programme and year of study
5. A statement of interest (of 100 words) about the workshop theme.
6. Whether an accommodation is requir ed or not

 

The last date for receiving email requests is 10th June 2019. Decisions regarding selection will be communicated to the team before 12th June 2019. Any question concerning the workshop may be sent to

iitroparadvertisingworkshop@gmail.com

 

Workshop Registration Fee:

 

A registration fee of Rs. 2000 per person (6000 per team) will be charged for the workshop. This includes the workshop kit, accommodation, lunch, certificate and other resources from the Department of Humanities and Social Sciences, IIT Ropar. Accommodation will be provided on a sharing basis if required. Lunch, snacks/tea will be served on all days during the workshop.

 

For more details refer the Official Website

 

 

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